Tuesday, November 16, 2010

DIY Denim

Here's something from the "I can't believe they invented it" category - a kit to distress your own jeans. The manufacturer's website proudly exclaims "Scouring the runways and streets, Bristols 6 assembled the best tricks and techniques to attain designer-inspired distressed denim without the price tag". Right...

The kit includes scissors, safety pins, a bleach pen, stencils, and studs, among other things. It sells for $32, or about the price of having two pair professionally hemmed at the dry cleaners.

While we are big fans of personalizing ( or as my mother says "ruining!" ) our own jeans, we can't quite wrap our heads around why anyone would need to buy a special kit to do so. Would you spend your cash on this ?

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